FunPlus Studios

FunPlus

Development
Studios

The development studios at FunPlus span across various dynamic locations, each contributing unique strengths and perspectives to the creation of engaging gaming experiences.

OUR STUDIOS AROUND THE WORLD

As the largest FunPlus studio, Beijing is a vibrant hub of creativity and innovation. The team here is dedicated to developing groundbreaking games, many of which figure amongst FunPlus’ most successful strategy games, such as Guns of Glory, King of Avalon and State of Survival and DC: Dark Legion. These games blend rich storytelling with strategic depth,and have built highly engaged communities of millions of players. Drawing from the city’s dynamic energy, the Beijing studio continuously pushes the envelope, setting new standards in game design and player experience, and is working on a number of unannounced projects.

As a vibrant metropolis and cultural hub, Shanghai is home to one of FunPlus’ key studios, with a strong focus on cutting-edge technology with artistic innovation. The team in Shanghai is working on several unannounced projects including games that have a focus on the China market as their primary audience.

Known for its rich history and dynamic atmosphere, the Guangzhou R&D studio thrives on collaboration and creativity. The focus here is on developing engaging mobile experiences that capture the essence of storytelling, ensuring players are immersed in every adventure.

In the heart of innovation, Shenzhen serves as a center for technological advancement. This R&D studio excels in integrating new ideas and fresh approaches, pushing the boundaries of game design to deliver thrilling experiences that captivate global audiences.

Nestled in a city renowned for its culture and culinary delights, the Chengdu studio fosters creativity and collaboration. The team crafts unique narratives and gameplay that resonate with players from diverse backgrounds, including working on one of FunPlus’ most highly anticipated title: Foundation: Galactic Frontier.

With its picturesque landscapes and rich cultural heritage, Hangzhou provides a source of inspiration for the studio. Here, teams focus on developing visually stunning games that combine artistry and gameplay, creating immersive worlds for players to explore.The team in Hangzhou is key in FunPlus pursuing its IP development and cross-platform development strategy.

FunPlus

Development
thoughts

At FunPlus, the development studios are driven by a commitment to creating exceptional gaming experiences that resonate with players worldwide. Here are some of the core principles that guide the development efforts:

Global Development Perspective

FunPlus projects aim for a global reach and appeal. Our dev teams work with a global mindset, which also includes localizing games to cater to various markets. This strategy means our games connect with diverse player bases and we can maximize their impact across different regions.

Strong Marketing Integration

FunPlus studios work closely with our marketing teams to execute effective user acquisition strategies. They utilize social media, influencer partnerships, and targeted advertising to attract new players and retain existing ones.

Constant Innovation

The studios are encouraged to be innovative and agile, leading to unique gameplay mechanics and features that set FunPlus titles apart.

Live Operations and Community Focus

FunPlus studios actively engage in live operations, providing regular updates, events, and community interactions to keep their games fresh and exciting. This focus on community engagement fosters a loyal player base and enhances the gaming experience.